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Umeå Transport i Norr AB is a family business founded in 1987.
For UT I updated their, for many in Umeå and Norrland, recognisable logo.
I gave it a modern, or rather a more timeless look, with lighter feel, softer edges and firmer shapes.
This was then complemented with Mårten Nettelbladts soft and sympathetic font MISO